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We are an independent organization that works side by side with consumers to create a fairer, safer, and healthier world.
Together with consumers, we champion the principles of choice and voice, safety, privacy, sustainability, transparency, and value in the marketplace.
By rigorously testing baby & kid products and services and fearlessly investigating where markets have failed, we equip consumers to make smarter choices that improve their lives and strengthen society.
Our goal is to join together to promote knowledge, transparency, and fairness in the marketplace.